This week, President Obama delivered his last State of the Union (SOTU) speech as President of the United States. He began his final State of the Union not with a big policy promise but with a small one: to keep his speech brief.
His speech may have been brief at the Capitol Hill building but it had a huge ripple effect across social media.
With a total of 6.2 billion social impressions, SOTU engaged with 330.6K users (23K per minute) on social media.
In case you missed the speech, Zoomph has rounded up some interesting insights that can help you understand which topics resulted in a spike of social activity and had the biggest impact on audiences across the United States of America.
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