For Google Reader users, it’s the end of the world as we know it: on July 1 of this year, Google will retire the popular aggregator.
News broke over the weekend that Yahoo! has agreed to buy microblogging site Tumblr for an estimated $1.1 billion. Responses to the news have been, to say the least, negative: Mashable has a list of user reactions on Twitter and Tumblr that range from shocked and angry to outrageous and silly. The general consensus from [...]
Online publishing is changing the way companies create and distribute content. For better or for worse, it’s shaking the foundations of once-secure publishing houses, newspapers and periodicals, and it’s claiming brick and mortar victims daily.
As content marketing evolves, so do online audiences. With social media becoming an integral part of everything from education to entertainment, brands are learning that they can and should reach out to their audiences anytime, anywhere.
Derek Smith’s two blog posts about search and marketing thought leaders to follow on Twitter are great resources for finding the some of the best and most influential voices in the industry. Each of the men listed brings a diversity of styles and methods to the art and science of selling products, services and ideas. [...]
Having a content subscription no longer means waiting for something to be sent to you in the mail — now, it means buying access to premium digital content online. In a move that won’t surprise many, Google’s video channel YouTube is poised to launch a premium subscription model as early as this week.
It’s been a few weeks since I received a tweet from Google to join their Google Glass Explorers program, and quite a bit has happened since then. Thought leaders in tech are exchanging ideas about how Glass can revolutionize everyday life and developers have begun to receive their devices and are hard at work on new apps [...]
Listening to music has become a social activity: You can share the music you love on Facebook, collaborate on playlists with friends on Spotify and set your favorite song for the week on This Is My Jam. With #music, Twitter aims to introduce a new social element: giving users the ability to share and listen to popular [...]
The Internet’s all aflutter over the news that Tumblr has shuttered Storyboard, its navel-gazing experiment in journalism, after just one year. The platform was created to shine Tumblr’s digital spotlight on carefully curated user-generated content, as well as original content created by its editorial team.
Working in digital marketing and social media gives me an excuse to satisfy my tech addiction. From my Kindle Fire to my Lenovo Yoga 13 and the Leap Motion Controller I pre-ordered almost a year ago, I buy the best gadgets I can afford, telling my husband that I can’t do my job without them (even if that’s a bit of a [...]