As a continuation of my post “The Many Hats of an SEO,” I will be writing periodic posts about different positions in our company. These posts will describe why these positions are necessary for SEO success – giving people outside of the SEO industry more insight into how we operate.

Search Engine Optimization as an industry seems to be the least understood area of marketing today.I can’t tell you how many times I have to explain what I do to my family and friends, while they stare at me with an expression of “What on earth is he talking about?” Along with misunderstanding often comes [...]

Mobile phones are seeing unprecedented penetration in the US consumer market, with a 96% penetration rate, which spells great opportunities for mobile SEO. While that number doesn’t mean that 96% of Americans own a mobile phone (some people have more than one), it still speaks to a wide acceptance of mobile phones by the American [...]