I love looking at Google Trends to see when a particular keyword spikes in search. As an Internet wizard, it’s entertaining; as a content marketer, it helps with article ideation and promotion. Remember when the Harlem shake videos were popular, or the goat edition videos that went viral?
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The Inbound Wrap-Up is our weekly list of articles in the inbound marketing world that you should be reading.
Google has officially confirmed last night’s release of the Penguin 2.0 algorithm update.
May 19th and 20th proved to be two terrible days for the state of Oklahoma; on Monday, an F-5 tornado ravaged through Moore, Okla., and the surrounding area. My thoughts and condolences go out to all victims and survivors as well as their families and friends.
Bitter rivalries, drama-infused scheming and colossal meltdowns are mainstays of reality TV. Shows like “Survivor,” “The Real World” and “The Bachelor” thrive on high emotion and competition; but what happens when business owners participate in a reality TV show?
The era of traditional SEO is waning, tried and true tactics are becoming less effective, and Google is getting smarter and smarter about penalizing black hat tactics every day. What’s a marketer to do? The era of digital marketing is here, and with it comes a strategy to keep the SEO nightmares at bay, and [...]
Pinterest is wildly popular among Internet users who like to collect and share visual items from all across the Web. If you’re posting an original pin or re-pinning, it’s up to you to provide a description; and if other users don’t find that information useful, they may scroll past your pin without a second thought. [...]
Credit cards have served for many years as the convenient alternative to cash. Sometimes, however, we realize we’re going to need cash for a particular outing, in some cases because a small business that doesn’t take credit. Perhaps this reluctance won’t always be the case.
Courtesy, suaveness and sophistication: three characteristics of those who are debonair. We’ve all come across someone this refined and found ourselves impressed, intrigued or pleased by the interaction. Their confidence and charm attract us and make us want to develop a relationship with them. Consider how displaying these characteristics through social media could do for [...]
News broke over the weekend that Yahoo! has agreed to buy microblogging site Tumblr for an estimated $1.1 billion. Responses to the news have been, to say the least, negative: Mashable has a list of user reactions on Twitter and Tumblr that range from shocked and angry to outrageous and silly. The general consensus from [...]